Most advice on product metrics is backwards. It tells PMs to instrument everything, build a dashboard, and let the data speak. In practice, the data rarely speaks. It mumbles. Then a team fills the silence with opinions, politics, and whichever chart makes the roadmap look justified. The PMs who get promoted don't win because they […]
In product management, MVP usually means Minimum Viable Product. In sports, it usually means Most Valuable Player, and that difference matters more than many realize. A lot of PMs run into the same moment. Leadership asks for an “MVP,” engineering hears “small first release,” design hears “rough draft,” sales hears “something demoable,” and a non-tech […]
Check out the conversation on Apple, Spotify, and YouTube. Why code is a liability now (03:18) Aakash: One of the craziest statements I heard from you was code is a liability. What does that mean exactly? And what has been recently enabled with the latest versions of GPT 5 and 5.5 that allows you to […]
A lot of PMs think product mix is a retail term that matters to Coca-Cola and supermarket shelves, not to feature flags, API plans, AI models, or enterprise bundles. That's a mistake. If you manage a roadmap, you already manage a mix. Your “products” might be pricing tiers, workflow modules, model options, deployment modes, partner […]
Pricing Is Your Product's Most Powerful Feature. You've just launched a new AI-powered feature. The team is celebrating, but your VP of Product pulls you aside and asks: “How are we pricing this to win the market?” Blanking out isn't an option. Senior PMs don't get to hide behind “finance owns pricing” once the product […]
As a [user], I want [goal], so that [reason] is the standard user story definition, and it became the common format as Agile spread after the 2001 Agile Manifesto and early Extreme Programming practices. But the sentence is only the start. It's the card, not the whole requirement. If you're reading this, you've probably been […]
Check out the conversation on Apple, Spotify, and YouTube. Intro (00:00) Aparna: Any product person that has used observability and is looking at their traces and looking at their evals, you’re probably already in the top 1% of PMs. Aakash: What is the role then of the PM? Do PMs need to become engineers at […]
If you're a PM building anything with an API, you've probably sat in a meeting where the conversation suddenly turns into alphabet soup. Someone says "bearer token." Another person asks about scopes. A staff engineer mentions JWT expiry and refresh flow. You nod, write it down, and wonder whether this is just implementation detail or […]
An Ideal Customer Profile, or ICP, is the data-driven description of the company most likely to buy, stay, and expand with your product. When teams define that profile well, they've been reported to see 68% higher account engagement and 33% higher conversion rates, which is why ICP matters far beyond marketing. Most advice about what […]
You launch a feature because enterprise sales asked for it. The demo goes well. Prospects nod along. Your roadmap feels “aligned.” Three months later, the accounts that adopted it aren't the ones renewing, expanding, or driving product pull inside the business. Support tickets pile up from edge-case customers. Your best-fit users barely touch the feature. […]