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Subscription Pricing Models: The PM’s Guide to 2026

A lot of PMs get assigned pricing the same way they get assigned incident response for the first time. Someone senior says, “You're closest to the product, take the first pass,” and suddenly you're in a meeting with finance, sales, growth, and engineering trying to answer questions you were never formally trained to own. That's […]

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A Product Manager’s Guide to Pricing Strategy for New Products

As a Product Manager, your ability to set the right price for a new product is one of the most critical, high-stakes decisions you'll make. Get it right, and you fuel growth for years. Get it wrong, and you can cripple an otherwise brilliant product before it ever has a chance. This isn't about finding […]