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How to build a company that can’t be corrupted

Check out the conversation on Apple, Spotify, and YouTube. OpenAI’s structural failure (2:57) Aakash: Eric, I think the structure that is on the top of everybody’s mind is OpenAI. OpenAI started as a nonprofit. It created a capped profit arm. Then they just converted to a for-profit PBC. Based on everything you just showed us, […]

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What Does a Leading Indicator Do: PM Guide

If you're asking what does a leading indicator do, the practical answer is simple. It gives a product team time to act before the headline number gets worse. Most PMs spend too much time explaining bad outcomes after they show up in revenue, churn, or retention reports. By then, the damage is already visible to […]

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Culture as a Product: The PM’s Playbook for Building Teams

Most advice about team culture is wrong for product leaders. It tells you to care about values, trust, and morale, then leaves the actual execution to HR, founders, or good intentions. That's why so many teams say culture matters while still shipping slowly, re-litigating decisions, and burning out strong PMs. A product team's culture isn't […]

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Auto Reply Outlook: How to Master Auto Reply Outlook for

Your inbox is telling people what kind of PM you are, even when you're not replying. If your auto reply outlook setup is vague, late, or missing, stakeholders fill in the gaps themselves. Engineering assumes you're ignoring a blocker. Sales thinks product is unresponsive. Leadership reroutes around you. The issue isn't the email feature. It's […]

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8 Example of Product Differentiation Cases to Watch in 2026

Every PM gets told to “build a differentiated product.” It's the most common advice in product, and one of the least useful. It sounds strategic, but it usually collapses into vague backlog debates, competitor feature matching, or branding exercises that never reach the product itself. The harder truth is that differentiation isn't one thing. It's […]

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How to Master AI Evals: A Step-by-Step Guide with Hamel Husain & Shreya Shankar

Check out the conversation on Apple, Spotify and YouTube. Intro (0:00) Aakash: What are we going to do today? Hamel: So today we’re going to walk you through how to do evals step by step. A real live example on real data. Aakash: Do we even need evals? I heard Claude Code doesn’t use evals. Hamel: Oh my gosh, […]

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What Is a Correlation Analysis? A PM’s Actionable Guide

You’re looking at a dashboard with too many green arrows and not enough truth. DAU is up. Feature adoption is up. Session length is up. But churn is also up, support tickets are getting worse, and the growth story starts falling apart the moment someone asks the obvious question: which metrics are moving together, and […]

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Jira Create an Issue: Senior PM’s Guide to Velocity

You’re probably here because someone on your team still treats Jira like a filing cabinet. A designer Slacks a bug. An engineer says, “Can you make a ticket?” A PM opens Jira, types a vague summary, skips the description, throws it into the backlog, and moves on. Two days later, the team is debating what […]

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Linear Project Management: A PM’s High-Velocity Guide

A product team once showed me a board with hundreds of tickets, seven issue types, and three different definitions of “done.” Nobody trusted the status, so they added more meetings. The meetings became the system. The End of Process for Process' Sake A lot of teams don’t have a prioritization problem. They have a friction […]

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Prototype Type Games: A Product Manager’s Guide

You’re in a review meeting. The game pitch is polished, the target audience sounds plausible, and the roadmap looks tidy. Then someone asks the only question that matters: how do you know this is worth building? That’s where product managers get exposed. A lot of PMs in games can write a positioning memo, summarize player […]